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Content Marketing Manager

Full Time
 
Remote
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About Cartloop 📱

At Cartloop, we’re changing the way hundreds of eCommerce brands communicate with their customers through conversational SMS marketing.

We are a distributed-first startup, so few things to keep in mind:

  • Your work will have a huge impact.
  • Working in a startup means there is not time for slackin'.
  • Expect to get out of your comfort zone — often. Working in a small team means you'll have to gracefully deal with various problems, challenges and situations on a weekly basis.
  • You'll probably learn more than you did at your previous jobs.
  • You own your work. Success or a failure — we have to own it. We respect those who say "My bad" and dislike people who keep blaming others for the bad stuff.
  • If you're the kind of person who lingers around or waits for others to do the work, it's better look for a cozy office job. Cartloop is probably not the right place for you :)
  • You've got a damn good shot of taking leadership positions, faster than at your corporate job.

Sounds good so far? Keep reading... We’re looking for a Content Marketing Manager to build our content strategy to drive traffic and generate leads.

Role 💡
  • Responsible for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention
  • Managing and developing a content strategy to meet the business objectives
  • Creating various types of content such as eBooks, whitepapers, infographics, guides, blog posts
  • Creating content our audience is looking for and then to optimize the path to conversion
  • Developing and managing a content calendar
  • Managing content distribution through newsletter and social channels.
  • Ongoing measuring and optimizing of the content program
  • Managing all creative resources including designers, writers, and outsourced personnel
  • Initiating strategic co-marketing opportunities with partner companies, influencers, agencies or brands.
What we're looking for 🙌

Don’t worry if you don’t meet 100% of these requirements. We’re looking for a person which takes ownership of her/his work and is motivated by results. Your desire to learn and your personality matters more than your experience.

  • Basic SEO understanding, content categorization and structure, content development, distribution and measurement
  • Understanding the development of editorial governance so content is consistent with our brand voice, style and tone
  • A basic understanding of analytics tools (Google Analytics, Mixpanel, Hotjar)
  • A good understanding of the main social media channels (LinkedIn, Twitter, Facebook, Reddit). What kind of content and approach works for each platform
  • Solid experience with Google Cloud products (Docs, Slides, Sheets)
  • Experience with no-code platforms such as Webflow is huge plus
  • Understanding the concept of funnels is a plus
  • Project management skills and the ability to manage priorities in a fast-paced, remote environment.
Why would I join Cartloop? 🚀

If you’re one of the few that look for something more than a 9-5 job, here’s why you should join.

  • You gain new skills and expand your skill set faster. Unlike working in a corporate environment, at Cartloop you will be constantly pushed towards learning and developing new skills, in order to be a top performer.
  • You are eager to taking new professional challenges that will supercharge your growth.
  • You want to see that your work actually makes an impact.
  • You thrive in a startup environment — And you know that things move slowly in a corporation, so you’re up for a bigger leap, faster.
  • You embrace entrepreneurship. (and leadership too!)
  • You understand that greatest opportunities begin outside of the comfort zone. There’s plenty of cozy secure jobs out there, but opportunities to do something great are rare.
Benefits 🎁
  • Options package. This means you can get shares in the company and share the financial rewards of the company, when the time arrives.
  • Flexible schedule. We don’t care if you’re a night owl or an early-riser. Work at anytime as long as you let your results speak.
  • Co-working space desk if you prefer working along other like-minded people.
  • Yearly budget dedicated for education and learning materials.
  • Great salary and milestone-based bonuses.

Cartloop is an equal opportunity employer: we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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