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Global department store with low brand affinity and a network of distribution centers across North America, Europe & Asia. The highest percentage of their customers are coming from the US and UK.
The eCommerce business has seen exponential growth over the last couple of months. With over 50% of store's traffic coming from mobile devices, they wanted to engage with their mobile shoppers through SMS marketing. The bold statistics of text marketing got their attention so the store partnered with Cartloop to create a new ROI-positive channel that would allow them to build trust and loyalty through human connection.
The store wanted a rapid solution that provided 1-Click integration and Cart Recovery Experts to engage in 1:1 personalized conversations with their shoppers. They wanted to understand the reasons behind shoppers abandoning their carts in order to adjust and improve their business. Their target audience lives in the US and UK countries, so that made Cartloop the perfect solution for them to get started.
In 7 days, we managed to understand what causes cart abandonment and how to adjust the buying experience. Here’s what we’ve learnt:
If you’re looking to drive more revenue by adding a human touch to your brand through real-time conversations, we’d love to help. Set up a free chat with our expert team and start your 7-day free trial today.
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