What is GDPR
General Data Protection Regulation, is a European Union law on data protection and privacy in the EU and EEA, that also addresses operators outside these areas who transfer personal data outside the EEA.
Why does GDPR matter
GDPR is a critical matter for businesses of all sizes across the globe, as it significantly alters how they gather, store and manage their users' data. If you are an organisation that collects and uses data from EU citizens for business or research purposes, then GDPR applies to you.
In short, the regulation details various forms of consent from users into how they allow businesses to use their data and for which purpose.
Full details of GDPR here.