5 Postscript Alternatives for Shopify SMS Marketing 2021

Grab your customers' attention and start selling immediately. If you're reading this, you're probably looking to find a trusted and proven SMS partner to go "all-in" this 2021. We're here to help.

SMS is gaining momentum this year as the channel that cuts through the marketing noise to engage your shoppers and drive bigger, better revenue for your eCommerce business.  It's time for you to find a Shopify SMS marketing partner and platform that will help tick all the boxes.

Scale your business, sell without borders, and build a stellar rapport with your brand's tribe of returning customers effectively— and effortlessly.

You're not the only one looking for the best way to incorporate a lucrative SMS marketing channel. The best way to start is to find a viable and trusted SMS marketing platform that will help you get your SMS marketing game off the ground.

Here's some key areas of what to look for in a Shopify SMS Marketing solution:

  • How important building customer relationships is for your business?
  • How important personalizing your customers' shopping experience is for your business?
  • Is the SMS partner or platform compatible with the platform you're using?
  • How can it save your team hours and cost in customer support?
  • Does the pricing plan have hidden fees?

So let's take a look at an SMS service well known for its global support—Postscript and 5 other Shopify SMS marketing alternatives that boast their own list of advanced features. We've even included some conversational text messaging apps if you're looking to have the competitive edge this year.

What You Need To Know About Postscript

Postscript is an option for brands and stores within the Shopify ecosystem looking for mass-scale SMS marketing for their shoppers in the US and Canada.

Postscript supports both SMS and MMS and is currently used by thousands of growing Shopify and Shopify plus stores to manage their SMS marketing.

Postscript Pricing Plans

The Postscript pricing model runs on a credit system to cater to brands that are looking for more flexibility.

  1. Cost Per Message is calculated based on how many messages you'd like to send per month
  2. The Total Cost per month is calculated based on the cost per message.
  3. The minimum starts at 2.5 messages per month with $0.01 cost per message.

While there is some calculation required, they have a calculator here for this.

Customer Reviews

While it is a comprehensive SMS marketing service, Postscript offers a do-it-yourself service model. Postscript enables your handling of customer support tickets via a push marketing system to your dashboard.

So you can reply when a shopper responds to a text, have direct conversations, answer questions and close the ticket right after. However, deliverability to customers outside of the US and Canada may not be guaranteed.

This means learning how to wield it may take some extra time to navigate. Definitely, the additional hours are something to note if you're a founder who is balancing your bandwidth or running a lean team.

5 Postscript Alternatives for SMS Marketing

1. Cartloop


Cartloop is a fully managed SMS service for Shopify and Shopify Plus stores that want to truly engage with shoppers in real-time, with real people behind each conversation.

Cartloop's Shopify SMS marketing service combines sales and support under one communication. This includes:

  • Assistance with failed transaction
  • Personalized product recommendations
  • Product-related information
  • Shipping and delivery information
  • Up-sells and cross-sells

In addition to cart recovery and SMS support, Cartloop's allow you to:

  • Grow a compliant subscribers list using pop-ups
  • Engage with subscribers via 2-way conversational campaigns
  • Own dedicated 10DLC numbers  
  • Keep all customer interactions under one single conversation with our Gorgias integration
  • Have your own dedicated account manager
  • Enjoy a fully-managed SMS marketing platform

Read more about how Cartloop's latest integration with Gorgias can enable seamless conversations between your customer and an internal Customer Support team within a single point of interaction.

Cartloop Pricing Plans

Cartloop's pricing model is pretty straightforward.

  • Starter: $0 per month + 15% of Cartloop revenue
  • Growth: $29 per month + 10% of Cartloop revenue
  • Pro: $299 per month + 3% of Cartloop revenue

We charge our clients based on the revenue you generate using their SMS marketing— a must-have for brands that want to drive more revenue with no risk.

Customer Reviews

Cartloop are amazing, we actually weren't sure of how good they were until we stopped services, seen a massive drop straight away, so we knew we needed to get things set up again. Andrei and the team are an amazing support, nothing is too much work for them. Getting around 20x ROAs per campaign they send out! - The Essence Vault

Cartloop not only helps us recover a hefty amount of abandoned carts every month, but our shoppers also love speaking with a real person instead of being treated like a number with an automated response. I'm continuously impressed with how the Cartloop team goes the extra mile in their conversations with my shoppers and actually offers genuine value. If you're a brand looking to take your marketing to the next level, Cartloop is a no-brainer. - Almasi Knives

How to Setup Cartloop for your Shopify Store

A fully managed SMS app for your Shopify store offers you a plug-and-play setup process. Here's how easy it is:A fully managed SMS platform offers you a plug-and-play setup process. Here's how easy it is:

  1. Search for Cartloop on the Shopify App Store and add it to your store with a 1-click installation.
  2. Optimize your checkout to stay compliant
  3. We'll take over from here and start recovering abandoned carts for you

At step 3, Cartloop's Live Experts will immediately take over once an event triggers the cart abandonment SMS flow. It's a support and sales channel all in one. You can request a free demo here.

How Cartloop is really Conversational ✨

Want to let build stronger relationships with your customers this year and drive more revenue at the same time? Cartloop's 24/7 Live Experts are a fun bunch to talk to.

When an abandoned shopper responds to a text message, Live Experts will take over the conversation to recover up to 5x more abandoned carts— across different timezones.

At the moment, Cartloop supports sending text messages to subscribers in the US, Canada, Australia, and the UK— and more countries are being added to this list. You'll feel as if you have an extension of your in-house team. 💬

It's a sustainable and lucrative Shopify SMS service to recover abandoned carts, keep a conversation alive with your shoppers and provide instant support for your shoppers.

2. Liverecover


LiveRecover is also a conversational SMS marketing app available for Shopify and WooCommerce stores. Like Cartloop,  LiveRecover is powered by real people to contact, engage and convert abandoned carts into sales for you.

But they focus only on cart abandonment and sending text messages to shoppers within the US and Canada.

Liverecover Pricing Plans

  • Growth: $49 per month + 10% of SMS revenue
  • Pro: $99 per month + 5% of SMS generated revenue
  • Enterprise custom: Requires you to contact their sales team and annual commitment

What Their Customers are Saying

As you've seen with Cartloop, having a conversational approach can really help you build stronger relationships with your customers and scale your business this year.

For a great example of how conversational SMS is a great complement to your existing email marketing channel, read how a Shopify Plus Agency generated $37k in 2 days for their client with Cartloop's conversational approach.

It's also important for you to consider the next natural step for your business and which SMS marketing platform can fully support your business goals. For example, a solid customer support network to shoppers outside of the US and Canada if you're planning to expand internationally.

Choosing wisely now would save you the headache of migrating to a different SMS platform later on. And using two different SMS marketing apps for your store might incur additional costs and compromise your control over your customer's entire journey.

3. Emotive


Emotive is another good option as a DIY SMS marketing tool. It's more suited to enterprise-level brands that want to be hands-on with their SMS marketing channel.

Emotive Pricing Plans

While the Emotive website requires you to book a demo to get a quote, they offer two types of plans.

  • Starter: Free-trial
  • Custom Pricing

Customer Reviews

Like Cartloop, Emotive offers customer support beyond the traditional automated bots and marketing blasts. Emotive offers a different approach to conversational SMS marketing. Their Emotive automation tool works to automate your responses using branch logic.

While Emotive's automation may take some time to master, they have a dedicated team to text your shoppers. But their team's availability does not guarantee 24/7 customer support.

4. Attentive


Attentive has recently expanded to include both text and email marketing for Shopify, Shopify Plus brands, and other eCommerce platforms.

It is also another self-service SMS platform for brands who want to focus on large-scale marketing messaging. They don't offer full international coverage and focus on sending messages to shoppers located in the US and Canada.

Attentive Pricing Plans

Based on their website, Attentive offers only custom plans. While a free trial is not available, you can book a demo to get a quote based on the needs of your business.

Customer Reviews

‍Want to know more about SMS compliance? We made a 10-step SMS compliance checklist in our TCPA and CTIA compliance guide

5. SMSBump

SMSBump offers an SMS solution for Shopify and Shopify Plus brands and stores that want to put their SMS and MMS marketing on autopilot using automation. Their SMS marketing focuses on bulk SMS and automated blasts with global coverage.

Their SMS platform is do-it-yourself service, so you'll have to set up the automations yourself in order to capture subscribers and send them messages through every stage of their customer journey.

SMSBump Pricing Plans

  • Free: $0 per month/ $0.0149 per SMS*
  • Growth: $19 per month/ $0.0149 per SMS*
  • Prime: $59 per month/ $0.0142 per SMS*
  • Powerhouse: $199 per month/ $0.0130 per SMS*
  • Enterprise: Custom Pricing

*All message pricing listed are for within the US only

What SMSBump Customers are Saying

Your Shopify SMS Marketing Wrap Up for 2021

It's difficult to choose between all these different Shopify SMS Marketing platforms because each of them have their own merit and strong social proof from their customers.

However, we think your guiding points should be based on the list we shared with you at the start of this guide:

  • How important building customer relationships is for your business?
  • How important personalizing your customers' shopping experience is for your business?
  • Is the SMS partner or platform compatible with the platform you're using?
  • How can it save your team hours and cost in customer support?
  • Does the pricing plan have hidden fees?

If you're looking for an SMS marketing platform that will allow you to test the waters with SMS and MMS marketing with a global coverage, SMSBump's reasonable pricing might interest you. You can check out this comparison article to see how SMSBump compares to other alternatives this 2021.

If you're looking for a fully managed SMS platform that offers all the key features of conversational text messaging to humanize and support your entire customers' journey, look no further than Cartloop.

Ready to start having 1:1 conversations in real-time with your customers in 2-easy steps? Start today with Cartloop— the first 14-days are on us! Or you can always book a demo with us to see how it works.

Jun-Li is a content person at Cartloop. When she's not writing a blog article, you can find her collecting a new hobby or doing yoga.

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