SMS marketing is the once overlooked new kid on the block. If you’re running an online store and looking for a way to drive more sales and increase your abandoned cart recovery rates through text marketing, take a look at 7 Shopify apps that can help you.

Every day, we help online stores bring the in-store experience online. But we don’t always do it alone. We partner up with a select group of agencies and technology providers to create true value for our clients’ shoppers.

Know someone who could use a friendlier mobile experience? Refer your network to Cartloop and you can score $50 in cash or Cartloop credits for each paying customer.

If you look at the way your parents used to shop at their local corner shop, chances are you can immediately spot a few major differences. If they wanted to buy bread, chances are the shop owner knew them by name, knew their kids and what school they go to. When you’d walk in, you’d be greeted by name and they’d inquire about the latest news in your life.

Much of the appeal of conversational SMS marketing is that it’s convenient for both companies and customers. With our phones always within arm’s length, people are likely to read the entire a text simply because it’s short and to the point. Add customized value to it and a 2-way stream of communication and you’ve got yourself the start of a winning customer support strategy.

While we used to listen to an eCommerce podcast during our commute, the interest in them during other times of the day has increased significantly in the past few years. More so, eCommerce podcasting can be done from anywhere - all you need is a microphone and a recording device and you're all set.

How many text marketing messages have you received today? The average person sends and receives over 100 texts a day and **[23 billion texts](https://99firms.com/blog/sms-marketing-stats/#gref)** are sent worldwide each day. Keeping that number in mind, it’s no surprise that brands are taking to SMS marketing more and more as a channel of communication and support between them and customers.

Launched in 2016, Powerdot is disrupting the EMS industry. Eric Glader, founder and CEO, started Powerdot with ease of accessibility in mind while still keeping access to healthcare affordable.A guest in one of our Growth Theory podcast episodes, Eric walked us through some of the steps they took at Powerdot to turn the organization into an 8-figure global brand, having hit the $1M mark in just 6 months after launch. We wanted to get a glimpse into their way of doing things and how they're working on customer retention.

Are you thinking about using conversational SMS in your marketing mix? Or perhaps you've already implemented it but your subscribers list is relatively small? In this post, we will show you a few tricks you can start using today in order to grow your SMS subscribers list.

Most of us agree that customer service plays a key role not only in a company's growth and bottom line, but it is also important in terms of brand sentiment, advocacy or community appreciation. However, there's no one-size-fits-all silver bullet for delivering outstanding customer service and oftentimes brands fall short when it comes to their customers' experience.

Only 5% of products launched on crowdfunding platforms ever truly really succeed. BionicGym is one of them. Tuoyo Memuduaghan, co-founder of BionicGym, launched their product through Indiegogo and surpassed their initial goal of raising $20,000 by far, ending up with just under $4M in record time. Tuoyo was a guest on one of our podcast episodes where he talked to us in detail about the process and the challenges they encountered throughout their journey.

98% open rates. Yes, you read that correctly. SMS marketing leads the line when it comes to marketing tools out there.

Like in any industry, the design of your eCommerce site plays a crucial role and it’s the first step in building a successful sales process and high conversions. If you are just starting out or redesigning your site, we’ve put together a list of our favourite themes to use in 2021.

Engineering an exceptional product is challenging. But that isn’t your biggest problem: if your product isn’t solving the right problem, no amount of great engineering will fix it. In this article we explore few of the ways high-growth brands were born. Unlike most guides that focus on sourcing “the winning product” for dropshipping, we’ll look at ways to ideate products that make an impact. Products that scale. We’ll break down several items to look at in order to see if you have a winning product – and if you don’t, what questions you should ask yourself in order to notice problems and identify a real need. 

Stay Sixty develops products that will make a positive environmental impact for years to come – and we could all do with a little less plastic, don’t you think? Even more so, when as a design-led brand, their alternative for plastic bottles are a fashion statement as well.We’ve thoroughly enjoyed having Kirpal as a guest on our podcast, talking about the latest developments in environmentally-friendly consumer products and what it takes to make their product a reality.

‍The days of customers patiently waiting for a response from an online brand are long gone. Reaching out to a brand via email, only to be reverted to the ‘we will get back to you within x days’ automated response doesn’t work anymore.

The average person sends and receives over 100 texts a day and 23 billion texts are sent worldwide each day. Keeping that number in mind, it’s no surprise that brands are taking to text marketing more and more as a channel of communication and support between them and customers. But do customers really love marketing text messages? Or are they negatively perceived? The unknowns behind the answer is what’s stopping most eCommerce merchants from leveraging this channel in their marketing mix.

The Shopify app store hosts some of the best eCommerce tools. To help you out, we've made a list of our favourite Shopify apps to help you grow your store and reduce your shopping cart abandonment rates.